Since we want to move fast and they want to move fast, we’ve optimized a process that gets us predictably good results in five days or less. We call it a product design sprint, and it’s great for getting unstuck or accelerating projects that are already in motion.
Before the sprint: Prepare Get the people and things you need.
Day 1: Understand Dig into the design problem through research, competitive review, and strategy exercises.
Day 2: Diverge Rapidly develop as many solutions as possible.
Day 3: Decide Choose the best ideas and hammer out a user story.
Day 4: Prototype Build something quick and dirty that can be shown to users.
Day 5: Validate Show the prototype to real humans (in other words, people outside your company) and learn what works and what doesn’t work.